Camera plan to tackle traffic issues in New Ferry

Efforts to make the heart of New Ferry a safer and more attractive place to visit and shop are continuing with a plan to deter vehicles from entering the designated  pedestrianised areas.

As work on the next phase of the regeneration is due to get underway, Wirral Council is proposing to introduce Automatic Number Plate Recognition (ANPR) camera technology to help bolster the enforcement of the moving traffic restrictions on part of Bebington Road.

These restrictions have been in place for 40 years and are designed to create a safe environment for shoppers, helping to keep access clear of motor vehicles. The restriction prohibits vehicles from entering and parking in the pedestrianised area, reducing unnecessary traffic while still allowing businesses to load and unload goods at any time. This helps keep this part of New Ferry free from traffic, particularly during busy shopping hours.

The proposal to use cameras to help with enforcement has come about as a result of  increasing numbers of reports – and observations by council and police officers - that the access restrictions in New Ferry are being regularly abused and ignored, causing frustrations and road safety issues for pedestrians wanting to safely shop in the centre. 

However, before the authority is able to introduce the use of ANPR technology, it is important that the council gives people the opportunity to have their say.

A period of public consultation is now underway and residents can take a look at the details of what is planned and leave their feedback online, using the council’s ‘Have Your Say’ platform.

Visit the Frequently Asked Questions section for more details, then click ‘Take Survey’ to share your views on whether you support or object to the introduction of cameras at the entrance to Bebington Road.