A Wirral beach has been named one of the best in the country after being awarded an international Blue Flag quality mark by charity Keep Britain Tidy.
Wallasey Beach at Harrison Drive is one of 68 Blue Flag locations announced by the charity at its 2017 Blue Flag and Seaside Awards.
Situated next to Derby Pool car park, the beach is maintained by the Parks and Countryside team at Wirral Council.
Established in 1987, the Blue Flag Awards recognise that those visiting its beaches can be sure they are clean and safe, meeting the highest environmental standards and the tough international bathing water quality standards.
Mary Worrall, Senior Manager of Parks & Countryside at Wirral Council said: “We are very proud to receive such a prestigious award for our beach, which we work hard to maintain throughout the year.
“The beauty spot is already a popular local destination for families, and we hope to welcome more visitors once the blue flag is flying proudly on the beach.”
A survey carried out by Keep Britain Tidy shows that nine out of 10 people said cleanliness, safety and assured water quality were key factors in deciding which beach to visit.
This year, the international Blue Flag Award Scheme marks its 30th anniversary. In 1987 12 English beaches achieved their Blue Flag, and in the 30 years since the number has soared to 68 beaches.
To be awarded a blue flag, beaches must comply with a number of criteria covering environmental education and information, water quality, environmental management, plus safety and services.